BREAKING UP WITH FAST FASHION

Did you know that over 100 hands touch every piece of clothing before you buy it in the store? I thought I was totally aware of the true cost of fast fashion. After hearing this I realized I have no idea what goes into what I wear on a daily basis.

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The allure of the high-fashion look for a low price is strong. A recent conversation with the founder of the nonprofit re/make reminded me there’s more to the price tag than meets the eye. 

At the end of the day, you have to ask yourself: what does it take to get those trendy Zara shoes on your feet? In most cases, the environment and actual human rights are at stake.

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And so, this is why I’ve decided to break up with fast fashion.

No more grabbing yoga leggings from Forever 21 if I have a class before laundry day; no more ASOS boxes to come home to; and no more scores at Zara’s annual sale. I’m making a conscious decision to shop consciously.

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In this brand new segment I’m calling Breaking Up With Fast Fashion, I will chronicle my progress in eradicating FF from my closet and my life. I’ll be sure to talk about brands who are doing it right, my found treasures at second-hand stores, and I’ll share some tips on shopping with a conscience.

I hope you’ll join me on my journey!

❤ PJA

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GET INSPIRED

Feeling like your closet is more on the ‘Ho-Hum’ side these days? Here are a few things you can do to break out of your fashion funk and get you back in your groove.

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  1. HIT THE BOOKS Curious about a closet concept like Minimal or Maximalism? Wondering how Pantone’s color of the year can work into your wardrobe? Read a book or pick up a magazine. For those of you interested in the Capsule Wardrobe idea, Sarah Eliza Louderback’s Secrets of the Capsule Wardrobe is an easy read and very informative.PJA-Rainbow-Wall-August(3of10)
  2. CLEAN YOUR FREAKING CLOSET Pull everything out (yes, everything) and sort them into three piles. The things you wear on a daily basis go back in the closet, things you’re not sure about into a pile, and the last pile is reserved for things to give away or recycle. Do you notice a common color palette in your wear pile? Is there a certain silhouette that is just not flattering in the cast offs? After editing your closet, it won’t be hard to sort the pieces I love from the pieces adding bulk.PJA-Tobi-Dresses-102917-36
  3. TALK TO A STRANGER Someone in your office have a cool new bag? See a tourist wearing a cute pair of shoes? Tell them! Ask them where they got that cool thing you’re lusting after. Chances are they have a story behind it or some tips on where to find something similar. And if anything else, you’ll make a new stylish friend you can ask to take you shopping (pretty please!).PJA-Tobi-Dresses-102917-14
  4. SAY NO TO FAST FASHION I’ve made the decision to banish fast fashion from my style vocabulary (more on that in a future post). I know how tempting it is to snap up a trendy top or dress for $5 – $15, but you’ll be paying more in the long run. Try mixing and matching things you already have, borrow something from your bestie or SO, or better yet, host a swap party with your friends. Need to buy something ASAP? Invest in timeless pieces from sustainable brands. Take re/make‘s Wallet Guide on your next shopping trip.

❤ PJA

STYLENADA

This might not come to you as a surprise, but lately I’ve been obsessed with Korean beauty products. If it’s made from ingredients like snail mucus and comes in a cute package, it has a home on my vanity.

That in mind, it shouldn’t take a genius to see why I’m loving Stylenada. I can’t speak to the quality of their lipsticks, but their bold, playful, and youthful adverts are enough to make me want to buy everything they have to offer.

 

Images courtesy of Stylenada.

❤ PJA

RODARTE SPRING ’18

I once was lost, but now am found. This romantic, frilly, flouncy collection makes me wanna sing Amazing Grace. Thanks, Rodarte, for restoring my love of fashion.

Images courtesy of Impressions.

❤ PJA